Jason Bell

Turnitin

Working as part of a small and focused product team within Turnitin I championed the users, analysed trends and co-ordinated the beta roll out of multiple products.

Ways that I did this included a quantitative amount of qualitative interviews (100+), workshops, card sorting, user journey mapping, persona building, roleplay, user acceptance testing.

Within the team we began fostering the approach that research and user needs should be at the core of everything. Working across multiple cross-disciplinary teams I am incredibly proud of my work at Turnitin.

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