Jason Bell
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Research Sith

In 2016 I repurposed the Agile approach to software to Personal Development with interesting results in Agile Timelord; in 2017 I've turned to the dark side. What can the Sith tell us about user research and how can the rules of a dark order help inform Agile product development? Quite a lot actually, there could be something in this.

From understanding what drives users at a base level all the way to appealing to their ambitions the Sith have a lot to share about research methods.